COST EFFECTIVE BROADCAST RADIO STATION SOLUTIONS

... and there's NO obligation or charge for consultation received from our initial telephone conversation.

For over 25 years, I have provided the broadcast radio industry professional services including FCC feasibility studies, preparation of FCC exhibits, maximization / expansion of broadcast radio station coverage, planning, design, hands-on studio construction, transmitter installation and project management.   As a bonus, I was also a former commercial broadcast radio station proprietor and General Manager, so I understand your needs and can communicate technical jargon in non-technical language.

Here's my offer to you.... Any consultation derived from our initial conversation is offered without cost or obligation.   Absolutely free!   Why am I doing this?   Simple, in case we haven't met yet, I'd like to minimize your upfront risk and allow me to convince you that we might find ways to improve your radio stations.   I'll take a chance that our conversation will expand into something more.   If it does great... If not, that's okay too as neither of us have any risk outside of the initial phone time.   Your choice.....   Either way, I'll probably give you a few ideas you can run with and you will enlighten me with some of your unique radio experiences, so we both gain.   More importantly, we will have introduced ourselves and possibly we can work together now or later.   During our conversation, we might discover other positive connections and avenues.   If we don't initiate a conversation, we're not going anywhere together.   Consider this our test drive.

If you want to research all options to maximize and extend the reach of your broadcast station, give me a call anytime, even now... let's talk... 856-204-7500.   I'll attempt to reveal how you can meet your goals without wasteful expenditures and possibly expose a few small tricks that give your station an immediate boost.   I offer services to all types of broadcast radio stations including AM, FM, Low Power FM (LPFM), Translator, Booster, Shortwave (SW) and will also address STL, internet streaming, computer systems, networking and find practical and creative ways to integrate new competing technologies into our industry.   We can even look at the possibility of acquisitions including inexpensive FM translators for fill-in service, which is now even permitted for AM stations.   Let me show you what I can do.

Sincerely,

		IEEE		ETA
Richard Arsenault	Senior Member Membership # 5849 Society of Broadcast Engineers	Elected to Member Grade Institute of Electrical & Electronics Engineers	General Class License # PG-3-7230 Federal Communications Commission	Wireless Communications Technologist Certification # WCMWV041 ETA, International, Inc.

REPRESENTATIVE SAMPLE OF BROADCAST RADIO CONSULTING / CONTRACT SERVICES

For all FM, AM, SW (International ShortWave), LPFM (Low Power FM), Translator, Booster and TIS Broadcast Radio Stations:

• Fully inspect all aspects of your facility and advise you of various potential improvement options including acquisitions.
• Evaluate programming options, marketing concepts and ways to cut unnecessary overhead.
• Communicate the initial and operational cost of any upgrade and the probable return on investment for your station in your market.
• Provide turn-key systems.
• Prepare FCC exhibits and applications.
• Provide FCC Alternative Inspections of your facility and instruct your staff.
• Provide "Due Diligence" pre-purchase inspections.
• Provide inventory lists.
• Frequency searches, frequency changes and related matters.
• Design, repair and/or install new or upgraded:
  • Transmitters and transmitter sites.
  • Studio equipment and studio sites.
  • Audio and/or video internet streaming.
  • Studio to Transmitter Links (STL).
  • Broadcast "remote" equipment... the options, utility and cost of each option.
  • Digital Audio Delivery broadcast automation systems.
  • Satellite delivery systems.
  • Audio processing contingent with your station type, format and audience demographics.
  • Remote Control systems that utilize the telephone, internet and/or wireless as a means to remotely access and fully control your station.
  • Computer hardware, software and networking issues.
  • Broadcast specific website development.
• Address Emergency Alert Systems (EAS) and Tower Lighting issues.
• Respond to off-air radio emergencies with ideas / techniques that help minimize down time.
• Provide maintenance for equipment at your studio and transmitter sites.
• Discuss the pros and cons of HD Radio and implementation.
• For non-commercial, educational and religious AM or FM broadcasters, research expanding coverage utilizing Low Power FM (LPFM) stations or FM Translators.
• Feasibility studies and design / construction for AM, FM, Translator, Booster, Low Power FM (LPFM), Carrier Current, Campus Radio, Travelers' Information Systems (TIS) facilities.

Additional issues specific to FM, LPFM, Booster and Translator Stations:

• Determine if significant improvement in coverage can be realized by utilizing a different FM antenna, antenna mounting method or tower location.
• Determine if your transmitter / antenna system is functioning at maximum potential.
• Determine and graph the true power radiated from your antenna with recommendations for improvement.
• Determine which method maximizes the output power of your FM transmitter, direct or indirect, and utilize the optimum method.
• Expand your coverage by simulcasting on FM translators and/or booster stations.

Additional issues specific to AM Stations:

• Repair and readjust directional AM antenna systems to comply with FCC licensed parameters.
• Adjustment / measurement of the directional antenna common point impedance to maximize power, efficiency and audio bandwidth.
• Antenna base impedance measurements / adjustments to maximize power transfer and efficiency.
• Detune re-radiating towers and or nearby structures.
• Perform required field intensity meter measurements.
• Determine if your transmitter is operating at maximum authorized power for each mode of operation and upgrade if needed.
• Design and install a system to make automatic transmitter power changes to optimize Pre-sunrise (PSRA) and Post-sunset (PSSA) power levels.
• Install equipment to significantly improve the audio quality of your AM station beyond what is traditionally used.
• Upgrade your station by investigating the option to simulcast on an FM translator and implementation.

PROFESSIONAL EXPERIENCE

Purchased a New Jersey radio station in 1994 where I was the General Manager, Sales / Marketing Manager, Chief Engineer and more... Fully paid the mortgage on this station after 5 years of ownership, sold it at a profit a year later, reinvested the proceeds and have remained continually active in radio and television consulting completing a number of projects.

Was also employed as a staff radio engineer for a prestigious Broadcast Radio Consulting Engineer in Washington, D.C.   This is where considerable knowledge was gained in broadcast radio and television feasibility engineering studies and in preparation of FCC exhibits / applications.   Have since filed power increase and new station applications with the FCC including short-spaced contour-protected applications and directional antenna applications.   Successfully prepared and filed my first FCC Petition for Rulemaking in 1989 and have filed couple recent petitions in 2010.

Additional experiences at other stations include employment in the capacities of General Manager, Account Executive, DJ and Radio Broadcast Engineer / Chief Engineer.   Other involvement has included broadcast radio consultant and technical contractor services for new station design / construction.   Upgraded and maintained the studios and transmitters simultaneously for 14 radio stations.   Was always a pleasure to run into a station in an emergency and feel the satisfaction gained in coming through by restoring operation promptly..... time and time again.   Never needed outside emergency assistance from another consultant, engineer or technologist.   On a three different occasions, single-handedly had to relocate and reconstruct the on-air studios overnight, twice due to emergencies.

Non-radio experience includes business consultant, bidding and gaining government and private sector contracts, proprietor / manager of a retail and service business, television, cable, MATV, satellite, computer hardware and software, industrial electronics / electromechanics employee for a Process Engineering department, editor and college teaching.

PROFESSIONAL CREDENTIALS

UNIVERSITY & COLLEGE DEGREES / HIGHER EDUCATION -
USNY (Excelsior College), Bachelor of Science degree with significant studies in Electrical Engineering, Mathematics, Psychology and Business, 1981.
Thomas Edison State College of NJ, credits earned via individual assessment and college level challenge examinations

ACTIVE FCC LICENSES -
Commercial General Class Radiotelephone License # PG-3-7230 w/ Ship Radar Endorsement
"Ham" (Amateur) Radio License, Extra Class # KA5NRP.

CURRENT PROFESSIONAL MEMBERSHIPS -
Elected to "Member" grade by the Institute of Electrical and Electronics Engineers (IEEE), NYC, NY., effective 1/83
Member Broadcast Technology Society (BTS), effective 1/01
Elected to "Senior Member" by The Society of Broadcast Engineers, Inc. - SBE, Washington, D.C., membership #5849

ACTIVE CERTIFICATIONS -
Wireless Communications Technologist, #WCMWV041, Radar Electronics, #RADWV041, Consumer, Commercial, Audio/ Hi-Fi and Radio/TV Electronics #NJ-93, ETA
Certified Communications Specialist, US Coast Guard Auxiliary

PREVIOUS LICENSES, CERTIFICATIONS, CERTIFICATES & MEMBERSHIPS -
Certified Broadcast Engineer at the Senior Level by examination, Society of Broadcast Engineers - SBE, # 1718, issued 7/1/1985
Member of the Society of Cable Telecommunications Engineers, Inc. (SCTE), membership #153146, 2001
Certificate for Teacher of Vocational Technical Occupations - Electronics Technology, State of NJ Department of Education, 1979
Certified Technician # 26143, National Association of Business and Educational Radio - NABER, 7/84 through 12/94
Real Estate Salesperson License, State of New Jersey Board of Realtors, 1989
Certification Administrator, Electronics Technicians Association, accrediting agency: Iowa State University, 1981-85
First Class Radiotelephone Operators License issued by the Federal Communications Commission (FCC)

Call me now at   856-204-7500   or email me at   RadioServices@ieee.org   and let's see what we can accomplish...

	PLAY BY THE RULES		MY PROFILE IS ON PROFESSIONAL NETWORKING SERVICES

Richard F. Arsenault, Broadcast Radio Consultant / Webmaster   Copyright 2010.   All Rights Reserved.